Does the Color of Your Car Really Matter?

When you’re shopping for a car, one of the last things you might think about is the exterior color. However, the color you pick does matter because it can impact your ability to sell it later, and may also make it harder to keep clean.

Monetary Value

The color you select for your vehicle can impact its overall value. Brightly colored cars in shades of orange, yellow, pink, or green are much harder to sell because fewer people want those. The most popular paint colors are silver, white, and black, so choosing one of these hues will help your car maintain its value.

Family Vehicles

More than half of new cars sold in the last 10 years are SUVs, minivans, and light trucks, which are popular picks for families. Parents often elect for a muted shade for the family vehicle. In fact, the most popular color across minivans, SUVs, and light trucks is white, followed closely by silver and black. If these colors just aren’t exciting enough for you, other appealing options include dark blue, gray, and red.

Other Factors

Dark colors tend to show scratches and other deformities more than lighter shades, but white and silver will also show dirt more, so they might be harder to keep clean. Some buyers are worried about choosing red cars because of the rumor that these vehicles get pulled over by cops more often. What matters more is how you drive and your record, since these factors are more likely to get you pulled over.

The color of your car does make a difference, so choose one that will keep its value and make for an enjoyable driving experience.

Image via Flickr by Benoit cars